How to Get Your Etsy Shop Ready for the Holiday Rush: Free Checklist Included!

How to Get Your Etsy Shop Ready for the Holiday Rush: Free Checklist Included!

As the holiday season approaches, Etsy shop owners and small business entrepreneurs know it’s one of the most critical times of the year to maximize sales. Whether you’re a seasoned pro or a newcomer, preparing your shop for the busy holiday season is essential to ensure success. With so much to manage—from inventory to marketing—getting organized now can help you avoid the last-minute holiday scramble.

To help you gear up for the season, I’ve put together a free checklist that covers everything you need to do to get your Etsy shop (or small business) holiday-ready! Here’s a sneak peek at what you’ll need to consider, plus some tips to help you crush your holiday goals.

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Why Local SEO is Crucial + Key Strategies for your Business
Content Strategy, Social Media Kati Tramontano Content Strategy, Social Media Kati Tramontano

Why Local SEO is Crucial + Key Strategies for your Business

Having a strong online presence is important even if you sell most of your products or services from a brick-and-mortar store. Local SEO (Search Engine Optimization) is the key to connecting your physical store with nearby customers searching online. Find out why local SEO is so important and how it can benefit your business.

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7 Ways Business Blogging Can Boost Website Traffic and Generate Leads

7 Ways Business Blogging Can Boost Website Traffic and Generate Leads

In today's digital age, where social media platforms, email marketing, and video content dominate the online world, one might be tempted to overlook the humble blog. But according to DemandMetric, websites with active blogs have 434% more indexed pages and 97% more inbound links than those without. Blogs remain an essential and highly effective tool in any digital marketing strategy. Let's delve into why they are so crucial and why every business should prioritize them.

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Unlocking Growth: A Guide to Leveraging Facebook Groups for Marketing Success

Unlocking Growth: A Guide to Leveraging Facebook Groups for Marketing Success

Although sometimes it feels like it, Facebook isn’t dead, and actually is it the most used social network as of April 2024! While LinkedIn and Instagram might be the first networks you think of when promoting your business, don’t forget about our old friend Facebook.

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Strategies for Engaging with Potential Clients using Social Media
Content Strategy, Social Media Kati Tramontano Content Strategy, Social Media Kati Tramontano

Strategies for Engaging with Potential Clients using Social Media

Social media has become a powerful tool for businesses to engage with potential clients and expand their reach. With millions of users scrolling through various platforms daily, the opportunities for connecting with prospective clients are endless. However, standing out amidst the noise requires strategic and authentic engagement. Here are some of the best ways to effectively engage with potential clients on social media.

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The Undeniable Benefits of Email Marketing

The Undeniable Benefits of Email Marketing

Remember earlier this month when several social media platforms were down?

This outage not only caused us social media managers to have sore thumbs from trying to refresh every 2 minutes, but also emphasized the importance of having other meaningful ways to connect with our online audiences.

Enter the OG, email marketing.

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