How to Get Your Etsy Shop Ready for the Holiday Rush: Free Checklist Included!
As the holiday season approaches, Etsy shop owners and small business entrepreneurs know it’s one of the most critical times of the year to maximize sales. Whether you’re a seasoned pro or a newcomer, preparing your shop for the busy holiday season is essential to ensure success. With so much to manage—from inventory to marketing—getting organized now can help you avoid the last-minute holiday scramble.
To help you gear up for the season, I’ve put together a free checklist that covers everything you need to do to get your Etsy shop (or small business) holiday-ready! Here’s a sneak peek at what you’ll need to consider, plus some tips to help you crush your holiday goals.
Why Local SEO is Crucial + Key Strategies for your Business
Having a strong online presence is important even if you sell most of your products or services from a brick-and-mortar store. Local SEO (Search Engine Optimization) is the key to connecting your physical store with nearby customers searching online. Find out why local SEO is so important and how it can benefit your business.
How the New Instagram Algorithm Can Help Small Businesses & New Creators
On April 30th, Instagram announced that they were updating it’s algorithm for recommending Reels (short video) content to users. Previously, the algorithm favored accounts with large followings and reposted content over smaller creators of original content. However, Instagram has adjusted the algorithm to give more exposure to original content creators, regardless of their follower count.
7 Ways Business Blogging Can Boost Website Traffic and Generate Leads
In today's digital age, where social media platforms, email marketing, and video content dominate the online world, one might be tempted to overlook the humble blog. But according to DemandMetric, websites with active blogs have 434% more indexed pages and 97% more inbound links than those without. Blogs remain an essential and highly effective tool in any digital marketing strategy. Let's delve into why they are so crucial and why every business should prioritize them.
Unlocking Growth: A Guide to Leveraging Facebook Groups for Marketing Success
Although sometimes it feels like it, Facebook isn’t dead, and actually is it the most used social network as of April 2024! While LinkedIn and Instagram might be the first networks you think of when promoting your business, don’t forget about our old friend Facebook.
Strategies for Engaging with Potential Clients using Social Media
Social media has become a powerful tool for businesses to engage with potential clients and expand their reach. With millions of users scrolling through various platforms daily, the opportunities for connecting with prospective clients are endless. However, standing out amidst the noise requires strategic and authentic engagement. Here are some of the best ways to effectively engage with potential clients on social media.
10 Ways to Grow a Business Through Volunteer Work
In today's competitive market, businesses are constantly seeking innovative ways to expand their reach and establish a strong presence in their communities. One often overlooked strategy is leveraging the power of volunteer work. Engaging in philanthropic endeavors not only benefits society but can also serve as a valuable tool for business growth. During National Volunteer Month, let’s explore 10 ways in which volunteer work can help businesses flourish.
7 Effective Ways to You Can Promote Your Event Using Social Media
Social media has become an indispensable tool for event promotion. With billions of users worldwide, platforms like Facebook, Instagram, and LinkedIn offer unparalleled reach and engagement opportunities for event organizers. Whether you're hosting a conference, concert, fundraiser, or webinar, leveraging social media effectively can help you maximize attendance, generate buzz, and create a memorable experience for your audience. Here are some effective ways to promote your event using social media.