How to Get Your Etsy Shop Ready for the Holiday Rush: Free Checklist Included!

How to Get Your Etsy Shop Ready for the Holiday Rush: Free Checklist Included!

As the holiday season approaches, Etsy shop owners and small business entrepreneurs know it’s one of the most critical times of the year to maximize sales. Whether you’re a seasoned pro or a newcomer, preparing your shop for the busy holiday season is essential to ensure success. With so much to manage—from inventory to marketing—getting organized now can help you avoid the last-minute holiday scramble.

To help you gear up for the season, I’ve put together a free checklist that covers everything you need to do to get your Etsy shop (or small business) holiday-ready! Here’s a sneak peek at what you’ll need to consider, plus some tips to help you crush your holiday goals.

Read More
Why Local SEO is Crucial + Key Strategies for your Business
Content Strategy, Social Media Kati Tramontano Content Strategy, Social Media Kati Tramontano

Why Local SEO is Crucial + Key Strategies for your Business

Having a strong online presence is important even if you sell most of your products or services from a brick-and-mortar store. Local SEO (Search Engine Optimization) is the key to connecting your physical store with nearby customers searching online. Find out why local SEO is so important and how it can benefit your business.

Read More
The Ultimate Event Marketing Checklist
Event Marketing Kati Tramontano Event Marketing Kati Tramontano

The Ultimate Event Marketing Checklist

Coming from the world of association management, I am no stranger to event planning. The difference between a memorable event and a forgettable one often comes down to meticulous planning and execution. To ensure your event is a success, it's essential to follow a comprehensive checklist that covers all the key aspects of event marketing. Whether you’re planning a small gathering or a large-scale conference, this ultimate event marketing checklist will help you stay organized and maximize your event’s potential.

Read More
Unlocking Growth: A Guide to Leveraging Facebook Groups for Marketing Success

Unlocking Growth: A Guide to Leveraging Facebook Groups for Marketing Success

Although sometimes it feels like it, Facebook isn’t dead, and actually is it the most used social network as of April 2024! While LinkedIn and Instagram might be the first networks you think of when promoting your business, don’t forget about our old friend Facebook.

Read More
Strategies for Engaging with Potential Clients using Social Media
Content Strategy, Social Media Kati Tramontano Content Strategy, Social Media Kati Tramontano

Strategies for Engaging with Potential Clients using Social Media

Social media has become a powerful tool for businesses to engage with potential clients and expand their reach. With millions of users scrolling through various platforms daily, the opportunities for connecting with prospective clients are endless. However, standing out amidst the noise requires strategic and authentic engagement. Here are some of the best ways to effectively engage with potential clients on social media.

Read More