Social Media Kati Tramontano 5/14/24 Social Media Kati Tramontano 5/14/24

How the New Instagram Algorithm Can Help Small Businesses & New Creators

On April 30th, Instagram announced that they were updating it’s algorithm for recommending Reels (short video) content to users. Previously, the algorithm favored accounts with large followings and reposted content over smaller creators of original content. However, Instagram has adjusted the algorithm to give more exposure to original content creators, regardless of their follower count.

Content Marketing, Social Media, Content Strategy Kati Tramontano 4/29/24 Content Marketing, Social Media, Content Strategy Kati Tramontano 4/29/24

Unlocking Growth: A Guide to Leveraging Facebook Groups for Marketing Success

Although sometimes it feels like it, Facebook isn’t dead, and actually is it the most used social network as of April 2024! While LinkedIn and Instagram might be the first networks you think of when promoting your business, don’t forget about our old friend Facebook.

Content Strategy, Social Media Kati Tramontano 4/16/24 Content Strategy, Social Media Kati Tramontano 4/16/24

Strategies for Engaging with Potential Clients using Social Media

Social media has become a powerful tool for businesses to engage with potential clients and expand their reach. With millions of users scrolling through various platforms daily, the opportunities for connecting with prospective clients are endless. However, standing out amidst the noise requires strategic and authentic engagement. Here are some of the best ways to effectively engage with potential clients on social media.

Kati Tramontano 3/21/24 Kati Tramontano 3/21/24

The Power of Social Media Engagement for Your Business: Why It Matters More Than Ever

Social media has become an integral part of our daily lives. From scrolling through Instagram feeds to sharing photos on Instagram and connecting with professionals on LinkedIn, platforms like these have transformed the way we communicate and interact with each other. However, beyond personal use, social media has also emerged as a powerful tool for businesses to engage with their audience and drive growth. Here’s how social media engagement can contribute to your business's success.